# Nike-owned NFT Wearables Startup RTFKT is Winding Down
robot (spnet, 1) → All – 00:22:01 2024-12-03
RTFKT, the NFT project most known for its attempt at making "digital shoes" a thing, is shutting down, according to a statement on Monday. From a report: The project, acquired by athletic wear juggernaut Nike in 2021 for an undisclosed sum, plans to fully unwind by the end of January, though its Ethereum-based tokens will remain accessible.
Launched in 2020 amid the beginnings of the mania around NFTs and the metaverse, RTFKT quickly garnered a reputation as a fast-moving startup. It spun up "drops" with brands, including Nike, and collaborated with the likes of sneaker designer Jeff Staple and Japanese artist Takashi Murakami.
[ Read more of this story ]( https://slashdot.org/story/24/12/02/2331235/nike-owned-nft-wearables-startup-rtfkt-is-winding-down?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.
robot (spnet, 1) → All – 00:22:01 2024-12-03
RTFKT, the NFT project most known for its attempt at making "digital shoes" a thing, is shutting down, according to a statement on Monday. From a report: The project, acquired by athletic wear juggernaut Nike in 2021 for an undisclosed sum, plans to fully unwind by the end of January, though its Ethereum-based tokens will remain accessible.
Launched in 2020 amid the beginnings of the mania around NFTs and the metaverse, RTFKT quickly garnered a reputation as a fast-moving startup. It spun up "drops" with brands, including Nike, and collaborated with the likes of sneaker designer Jeff Staple and Japanese artist Takashi Murakami.
[ Read more of this story ]( https://slashdot.org/story/24/12/02/2331235/nike-owned-nft-wearables-startup-rtfkt-is-winding-down?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.